Augusta is designed to convert qualified applicants into booked meetings automatically.

This applies to:

• Screening bookings
• Interview bookings

Note: Augusta does not send booking enticements for Orientation stages. Orientations are recruiter-scheduled after deciding to move forward with an applicant.

Booking Rates & Why Speed Matters

Over 65% of qualified applicants book an interview immediately after applying.

With Augusta’s automated follow-up messages, booking rates increase to 80%+.

This is why optimizing your screening criteria is critical — strong applicants should be marked Qualified so they can move forward immediately.

What Happens After an Applicant Applies

If an applicant is allowed to book a Screening or Interview:

• They are immediately prompted to schedule 
• Most bookings happen at this step

If the applicant does not book immediately, Augusta automatically sends follow-up messages encouraging them to schedule.

These messages stop automatically once the applicant books.

⏱ A Few Minutes After Applying

Text Message:

Email:

⏱ 24 Hours After Applying

Text Message:

Email:

⏱ 3 Days After Applying

Text Message:

Email:

Important Behavior to Know

Augusta Covers Text & Email Follow-Up

If a qualified applicant has not booked yet: 👉 Do not text or email them again — Augusta already has.

Instead: 👉 Pick up the phone and call them

This is where your recruiting team adds the most value.

A quick phone call can:

• Confirm interest
• Verify availability
• Reinforce why your agency is a strong fit
• Help move applicants forward faster

Messages Stop Automatically

Augusta will stop sending messages if:

• The applicant books a meeting 
• You update their status 
• The applicant is no longer eligible to book

If You Don’t Allow Auto-Booking

If your account does not allow applicants to automatically book:

Applicants will instead receive a message informing them that your team is reviewing their application and will contact them if they are eligible to move forward.

FAQs

How long does the booking link stay active?

• Booking links generally expire roughly 10 days after the initial invite.

  • Note: If your agency has no booking availability open, Augusta will not expire the applicant’s booking link.

Do disqualified applicants receive messages?

• Only if disqualification messaging has been enabled on your account. Learn more about disqualification messages here. 

What happens if an applicant replies?

• Emails: Responses are sent to recruiters receiving applicant email notifications.
• Texts: Applicants are prompted to call your agency directly.

Why do booking links expire?

To prevent applicants from:

• Blocking calendars
• Booking too far into the future
• Repeatedly reserving interview slots

What if I already booked or interviewed them outside of Augusta?

• Update their applicant status to reflect where they are in your hiring process.

• This will stop any remaining booking enticement messages.

What if I don’t want messages sent to a candidate?

Update their status to:

• Not Qualified
• Rejected

This will immediately stop outreach.

Key Takeaways

• Augusta converts 65%+ of applicants immediately and 80%+ with follow-up messages
• Augusta already handles text and email booking reminders
• Your team should focus on calling applicants who have not booked yet
• Strong screening criteria lead to stronger booking outcomes