Boostpoint helps home care agencies advertise caregiver jobs on Facebook and Instagram.

If you're using Boostpoint alongside Augusta, you do not have to send applicants through Facebook Lead Forms. Instead, you can direct applicants to your Augusta Smart Application while still providing Boostpoint with valuable advertising data to help measure campaign performance.

This allows your recruiting team to continue using Augusta's hiring workflow while your marketing team tracks how their advertising campaigns are performing.

In This Article

• Using Augusta with Boostpoint
• Meta Pixel tracking
• Zapier integrations
• Sending your Augusta Application URL to Boostpoint

Using Augusta with Boostpoint

We recommend directing every Boostpoint applicant to your Augusta Smart Application.

This allows applicants to complete your normal Augusta hiring process, including:

• Qualification Criteria
• Automated hiring workflows
• Meeting scheduling (if enabled)
• Applicant reporting

Rather than managing applicants in multiple systems, every applicant enters Augusta while your advertising performance can still be measured.

Share Your Meta Pixel with Augusta

If Boostpoint is managing your Facebook or Instagram advertising, ask them for your agency's Meta Pixel ID.

The Augusta team can install your Meta Pixel on your Augusta application, allowing Meta to receive important conversion events, such as when applicants:

• View your application
• Begin applying
• Complete their application

This helps your marketing team understand which ads are generating applicants and provides Meta with better conversion data to optimize future campaigns.

Learn more: Using the Meta Pixel with Augusta

Send Applicant Data to Other Platforms (Optional)

Some agencies want to go a step further by sending applicant information from Augusta into other marketing or reporting platforms.

Augusta supports this through Zapier, allowing applicant information and hiring events to be shared with thousands of supported applications.

This can help complete the feedback loop for your advertising campaigns and support additional reporting or automation.

Learn more: Using Zapier with Augusta

Send Your Augusta Application URL to Boostpoint

Once you have your Augusta Application URL and Meta Pixel information, send the following email to your Boostpoint representative.

Before sending the email:

• Copy your Augusta Application URL.
• Create a channel-tracked application URL so you can identify Boostpoint applicants inside Augusta.
• Ask Boostpoint for your agency's Meta Pixel ID.

Learn more: Track Where Applicants Come From with Custom Application Links

To: danielle.g@boostpoint.com

CC: hello@augusta.care

Subject: Augusta x Boostpoint

Hi,

We'd like to use our Augusta Application for our Boostpoint advertising campaigns.

Our Augusta Application URL is:

[Insert your Augusta Application URL]

We'd also like to install our Meta Pixel on our Augusta application so advertising conversions can continue to be tracked.

Would you mind sending over our Meta Pixel ID so the Augusta team can install it?

Thank you!

Best Practices

• Send all Boostpoint applicants to your Augusta Application.
• Install your Meta Pixel on your Augusta application.
• Use a channel-tracked Augusta Application URL.
• Consider using Zapier if you'd like to share applicant data with other systems.

If you have questions about using Augusta with Boostpoint, please contact hello@augusta.care.